How we work
Phase 01
We listen first, look at what already exists, and write a brief. Assumptions get pulled apart before anyone writes code. You leave the first week with a one-pager everyone has signed off on.
Phase 02
Stack picked against your actual constraints, not whatever's trending. Cost modeled at 1×, 10×, and 100×. Milestones get the buffers we'll really need — not the ones that look good on a slide.
Phase 03
Three directions, you pick one, the system is built around it. Components ship in real code as they're approved. No 60-page Figma handoff sitting in a folder.
Phase 04
Two-week cycles. Friday demos. Main is always shippable. You watch the product come together — there's no big reveal.
Phase 05
Real-device testing, performance profiling, security pass. The unglamorous work that turns a prototype into a product. If a feature doesn't earn its weight, it doesn't ship.
Phase 06
Phased rollout, observability dialed in, an optional support retainer. The first month is when most things go wrong, so we stay close until the dashboards get quiet.
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